At Flume Digital Marketing, our team—comprising Lionel, Chelsea, and myself—undertook the UI design for the Lexus South Africa website. Our primary goal was to create a visually stunning and user-friendly interface that reflects the luxury and sophistication of the Lexus brand. We focused on a sleek, modern design with intuitive navigation, ensuring an effortless and engaging user experience. Key features included an interactive vehicle showcase and rich multimedia content, all optimised for both desktop and mobile devices. The design seamlessly integrates Lexus's brand identity, emphasising elegance and performance, while providing users with easy access to information and services.